How it works · The flow from checkout to live
Checkout, content, live in 7 days.
No quote, no discovery call, no statement of work. The onboarding form does the work of the sales conversation, so we can spend our time building and you can spend your time running your business.
The six steps
Every customer goes through this.
01
Choose a style
Browse the portfolio. Pick the style closest to how you want your site to feel. You can always tweak details later — the style is the starting point, not the cage.
02
Pay and submit details
Stripe Checkout for SGD 199. No quote, no call, no sales theatre. After payment, you land on a 10-minute onboarding form for business name, services, photos, logo, contact details.
03
We build and review
Your site is generated and hand-reviewed within 5 days. We sweat the things businesses usually get burned on: working contact form, mobile layout, real email forwarding, no broken links.
04
You review and revise
Preview link goes to you. 3 revision rounds within the original scope — text changes, image swaps, section reorder, contact details, colour adjustments within the selected design.
05
Site goes live
Domain connected, SSL active, email forwarding tested, contact form verified. You get a handover note with everything you need.
06
Clean handover
You receive site access plus credentials for any add-ons you took (domain registrar, business email, booking link). Ongoing changes are charged separately as a custom engagement.
Status, visible to you
You always know where we are.
Every Made Proper customer's site moves through a clear set of statuses. Each one tells you what's happening inside the build, and what your refund options look like at that moment.
Paid
Stripe payment received. No work has started yet.
Full refund available
Onboarding pending
Customer has not yet submitted the onboarding form.
Full refund available
Onboarding received
Form complete. Scope being confirmed.
Full refund available
Scope confirmed
Customer confirmed package, style and scope. Pre-production.
Full refund available
Domain confirmed
Customer confirmed domain spelling and domain type.
Full refund available
In production
Site is in production. Drafted, reviewed, and put together for your preview.
Setup non-refundable
Domain purchased
Domain registered in customer's name.
Domain non-refundable
Website deployed
Site is live on a preview URL or production domain.
Setup non-refundable
Email configured
Business email set up, SPF/DKIM verified, first login delivered.
Email non-refundable
Delivered
Customer receives live link, handover note and login credentials.
Not refundable
Accepted
Customer confirmed, or the acceptance window has passed silently.
Not refundable
Renewal active
Yearly subscription active. Domain, email, hosting all maintained.
Cancellable before next renewal
Why no discovery call
Calls are how SGD 200 turns into SGD 2,000.
Discovery calls aren't free. Every hour an agency spends in a meeting is an hour they bill you for. That's why the same website that costs SGD 199 here costs SGD 5,000+ at a Singapore agency.
The onboarding form is faster, more honest, and more accurate. You think about your business at your own pace. You attach photos and copy at midnight if you want. We get exactly what we need to build the site, without the meeting gymnastics.
If your business genuinely needs a strategy conversation, custom booking logic or a custom system, that's a separate paid engagement — quoted on its own terms. The SGD 199 launch path stays clean.
Ready when you are
Start the 7-day clock.
One Stripe checkout. One onboarding form. One live website at the end of the week.