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The studio
No. 03A small brand studio for founders who sell on taste
Northbound started in 2017 above a coffee roaster in Tiong Bahru. It has stayed two people and a rotating bench of trusted makers, on purpose.
We don't pitch blind. We take a paid first session, show you how we think, and you decide from there. Most clients arrive by referral and stay for years.
The work has shipped for F&B, beauty and a handful of funded startups who wanted to look like they meant it.
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In the studio
“We briefed three studios. Northbound was the only one that opened with a question instead of a moodboard. The brand has outlasted two pivots.”
a founder — Founder, specialty grocer
Start here
We don't pitch blind. We take a paid first session, show you how we think, and you decide from there. Most clients arrive by referral and stay for years.